TikTok has expand its reach on organic content

TikTok has expanded its Quick Promote ad feature with four new options to help brands increase the visibility of their posts on the platform.

The new Promote campaigns offer the following features:

  • Drive more visits to a brand’s TikTok page.
  • Prompt more direct interaction in the app with a new ‘more messages’ Promote goal.
  • Boost content from creators they’re working with.
  • Target the audience by location using Promote’s new location qualifier.
  • These streamlined campaign creation processes will be especially beneficial for SMBs to reach relevant audiencs.